Home News Oman Ithraa team attends Cairo B2B meet

Ithraa team attends Cairo B2B meet


An Ithraa-led trade delegation is participating in a two-day B2B meeting with Egyptian importers, agents and manufacturers in Egypt.

About 19 high-profile Omani exporters are attending the meet which was inaugurated by HE Dr Ali Bin Ahmed Al Esaei, the Sultanate’s Ambassador to Egypt.

The meetings began with site visits to companies in Cairo.

“We are in Cairo to introduce our hosts to a range of high quality, Oman-made products, forge better connections with existing business contacts and establish new relationships too, particularly in food processing, marble, pharmaceuticals and plastics,” said Nasima Al Balushi, Ithraa’s Director General of Export Development.

Over 100 Egyptian companies attended B2B meetings on Wednesday.

“The visit has proven to be useful as it has given participating Omani firms an excellent opportunity both to highlight their high-end offer in food production, marble, pharmaceuticals and plastics and communicate to our Egyptian counterparts that we are open for business,” said Nasima.

Egypt continues to maintain its position as the Arab world’s largest consumer market.

With an estimated 92 million citizens and one of the world’s fastest growing populations, the demand for food products, in particular, is expected to grow.

Research suggests that by the end of 2017, food sales at Egyptian supermarkets and hypermarkets are expected to have doubled from their 2011 levels.

Oman News Agency